Archive

Posts Tagged ‘interactivity’

Be Your Own Expert

Trefis graphically presents its analysis and invites you to tweak it

Trefis graphically presents the components of its forecast, showing how they add up. Clicking on a component drills down to display the assumptions. That alone would be noteworthy, but Trefis goes one step further: the various trend lines are easily adjustable, allowing the viewer to both enter their own expectations and explore different scenarios. Instead of taking a forecast at face value, this permits every customer to dig deeper into the analysis and to develop their own personal forecast, based on their understanding and beliefs.